Overseas expansion

Japanese anime movies were very successful in 2025. Furthermore, this year, companies are accelerating their expansion overseas.

In 2025, Japanese anime films like Demon Slayer and Chainsaw Man were hugely successful globally.To make the most of this favorable environment, there has been an increase this year in cases where Japanese companies collaborate to expand overseas.
Company

Sony G, which has rebuilt its popularity in Japan, makes Peanuts HD a subsidiary 

It was announced that Sony Group has acquired additional shares of Peanuts Holdings, which owns the intellectual property rights of comics featuring Snoopy and Charlie Brown, making it a subsidiary.Sony Group's track record in rebuilding popularity in Japan played a significant role in this M&A.
character

Transform with on-demand streaming! Kamen Rider’s popularity overseas

The overseas popularity of Kamen Rider had not been able to increase because the battle scenes in the latter half of the show were seen as violent and were not broadcast on TV. People associated with BANDAI SPIRITS say that this has changed. The factor behind this shift was the distribution of the program on the web.
event

Focus on promoting the features of the series and the new products  TAMASHII NATION 2025

BANDAI SPIRITS Co., Ltd. held TAMASHII NATION in Akihabara, Tokyo, from November 14 to 16.This year's theme is 'Beyond imagination, to the next level.'They displayed the new product figures at three venues, introducing them to consumers and allowing them to experience them.
New Product

BANDAI SPIRITS releases miniature figure capsule toys

BANDAI SPIRITS announced at this year's TAMASHII NATION that it will release new capsule toy products from several brands in December.It will be sold under the capsule toy brand Gashapon, operated by the affiliated company Bandai.